How does it work?

Plan

Create your media campaign by building comprehensive schedules and reports from BRAD’s data. Compile title lists for each schedule, and benchmark media titles by performance and cost.

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Research

Search BRAD by media channel or category for detailed information on 12,800 media title profiles across:

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  • Consumer press
  • Business press
  • National press
  • Regional press
  • Digital
  • TV
  • Radio
  • Out of Home

Refine your search by:

  • Category
  • Media Owner
  • Geographic location
  • Media type
  • Frequency
  • Geographical coverage
  • Advertising rates

BRAD is like the bible! If it's not in BRAD then it's generally not worth considering using. If they stopped publishing BRAD I would not know where to start!

Carrie Webster | Mindshare

Our Clients